Design Elements
This is an overview of the design elements that can be used as part of Cary Academy’s brand. These are mostly used by the Communications Department. If you need access or would like to use the design elements available you can find the files on the Downloads page.
Yellow Rules
Yellow typographic rules may be used as separator or to highlight elements in a layout. The default rule used in most layouts is a straight hash rule and can be found on the Downloads page.
Image Grids
Image grids are used extensively as a design motif in Cary Academy marketing. The grid establishes an order broken by a single or multiple variations to spark curiosity in the viewer.
Sticky Notes
Sticky notes are one good way to represent design thinking and the Curious brand. Several versions of these sticky notes can be found on the Downloads page
Vignettes
On typographic layouts, a tinted blue and blue and green vignette may be used as a border. Use the artwork provided. Don’t use the blue and green vignette on full color photos.
Glyphs
The question mark glyph has an iconic presence and uses the Clarendon font. When using a question mark as a large graphic, please use the Clarendon question mark file provided in place of our brand fonts Minion or Avenir Next.
Backgrounds
The solo question mark background include glyphs that are not part of our approved font sets. For that reason, all of the individual glyphs have been converted to paths.
Brush Highlights
The yellow brushstroke highlight may be used to accent the word “curious” or “curiosity” in headlines. The yellow highlight should only be used once in the entire layout. The brush highlights can be found on the Downloads page.
Photo Style
For our photographic style, keep in mind the theme of our brand. Be curious, be personal, be collaborative, be dramatic, be diverse, be graphic and be mindful. If you need official CA photos you can reach out to the Communications Department.
1500 N. Harrison Ave.
Cary, NC 27513
Email us
Telephone: 919-962-7123
Fax: 919-962-5167
Communications Department
We create content, words, and visuals that highlight Cary Academy's excellence. We are laser-focused on spreading the word about Cary Academy—its strengths and accomplishments—in compelling ways that represent the diversity of experiences within our community.