My experience at French West Vaughan was an insightful one. I was able to learn a lot about the PR industry, specifically within an agency. Collaboration and flexibility were two of the most important factors in the advertising space. Personally I didn’t find myself too interested in that area, but I did find an interest within the creative team where they made things such as advertisements and logos for brands. While we were only able to meet with them briefly, their job sounded interesting and fun. I plan to use my knowledge gained at FWV in the future.