Day 3: Calling Stores and More Research

We had a conference room booked. It was party time. Almost immediately, we figured out how to connect to the Apple TV. After, we made many calls to maternity stores and garden shops and researched further on other uses of Vector Textiles in the form of bed netting and plants. Due to a non-disclosure agreement, we are not able to share the specifics of the weave of Vector Textiles. Additionally to clothing, Vector Textiles also sells plant shields and bed netting.

Conference room

We were tasked with calling local maternity and garden shops and ask about bug repellent clothing and plant armor respectively. The maternity stores did not seem interested in holding a conversation, especially since none of their customers ask for bug repellent clothing. The garden shops were more helpful, with one store even giving a substantial list of organic plant netting as well as chemically treated plant netting.

The survey for our market research got sent out after the draft was approved, and immediately, responses started flooding in. It was crazy how fast everyone responded. Cary Academy’s network contains at least 850 students and faculty, making our survey statistically relevant. Currently, we have gotten over 200 responses and will be very helpful for a better understanding of the consumer market.

In order to save money due to the expensive parking in downtown Raleigh, we went to Target and picked up Lunchables and chips, a nutritious lunch.

steal!
yum

Today wasn’t really too eventful, although Mr. Self debriefed with us at 4 pm. He talked to us for a while about the path Vector Textiles needs to take in order to become successful. Again, due to the NDA, we cannot discuss the details of Vector Textiles business deals. To summarize our discussion with Mr. Self, he talked about the basics of marketing and how companies who sell intellectual property make money. He talked about some of his concerns for Vector Textiles as well. Overall, it was a slow but informative day.

Team Mawan

Tomorrow we are going on another off-site day to interview customers to further our work on Wednesday.

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