Day 4

Back to building C for day 4! George and I met with Anna Harper at 9 am to discuss marketing and what consists of it at SAS. Anna stressed the importance of digital marketing at this day and age and expressed how lucky we are to have these types of courses offered at universities. We were then introduced to Katie who we would shadow for the rest of the day until lunch. Katie told us lots about her job and introduced us to her colleague David, who is responsible for communicating and making deals with google for paid search. Katie allowed us to listen in on a conference call, but she didn’t tell anyone we were listening because she wanted us to have a realistic experience. At lunch we met with two of her friends and mostly discussed college and what George and I want to extract from our experience at SAS. The three of them took us on a more elaborate tour of Building C. We visited the sixth floor which houses Dr. Goodnight’s rock collection and gave a cool view of the grass and solar panels on the roof of the building. We were then introduced to Karen who would allow us to shadow her for the rest of the day. She took us around the office to briefly talk with people from all over marketing and then we got to attend our biggest meeting yet, and it was one that was off campus. The last portion of our day consisted of getting back to SAS and talking with the events planner lady who organizes any sporting events or events in general for SAS. Excited for a break but also ready to come back Monday to experience internal/external communications!

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